The 7 Day Mental Detox
Case study
The 7 Day Mental Detox - eBook Design & Custom Illustrations
An ebook designed as a complete visual and narrative journey — and an illustration system that later became the author’s website.
Industry:
Media & Storytelling
Location:
India
Reach:
Domestic, global readership
Year:
2025
Team:
Supriya Narayanan, Hardik Singh
Services:
Ebook design, content layouting, front & back cover design, custom chapter quotes, original illustration & icons.
The brief
For his debut ebook, Herschelle Saldanha envisioned a reflective, structured reading experience — one that would complement his growing personal brand as a clarity coach, creator, and speaker.
The thinking
We crafted the ebook as a complete visual and narrative journey. From content layout and chapter sequencing to custom quote designs and flow management, each page was carefully considered to support both clarity and engagement.
A defining highlight was the set of 10 original illustrations — each unique to its chapter theme — and a custom icon set to aid visual navigation.
Below is a small snippet of the project. To check out the full case study, please visit our Behance page.
The work
The outcome
The illustrations and icons were later repurposed into Herschelle’s website, building a strong visual bridge across platforms and reinforcing the continuity of his brand language.
Services used
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