Privacy Policy
Last updated: 30 September 2026
The 8th Archer respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy explains how we collect, use, store, share and protect personal information when you visit our website, submit an enquiry, communicate with us, engage our services, or interact with The 8th Archer in any way.
By using this website or sharing your information with us, you agree to the practices described in this Privacy Policy.
1. About Us
The 8th Archer is a branding, strategy and design studio based in Mumbai, India. We work with businesses, founders and organisations across brand strategy, visual identity, packaging, naming, market readiness, cross-market strategy, website direction, brand consulting and related creative services.
For the purpose of this Privacy Policy, “The 8th Archer,” “we,” “us,” or “our” refers to Eighth Archer Private Limited, unless otherwise specified.
2. Information We Collect
We may collect personal information directly from you, automatically through the website, or through communication with you.
This may include:
- name;
- email address;
- phone number;
- company, brand or organisation name;
- job title or role;
- website or social media links;
- location, city or country;
- project requirements, enquiry details, budget range and timeline;
- files, documents, references or assets shared by you;
- billing or payment-related information where applicable;
- communication history with us;
- website usage data such as pages visited, time spent, device type, browser type, IP address and referral source;
- any other information you voluntarily provide to us.
We collect only the information that is reasonably necessary for the purpose for which it is shared or collected.
3. How We Collect Information
We may collect information when you:
- visit or browse our website;
- submit a contact form or project enquiry;
- email, call or message us;
- share a project brief, proposal request or document with us;
- engage us for branding, strategy, design, consulting or related services;
- interact with us on social media, portfolio platforms or third-party channels;
- subscribe to any updates, newsletters or mailing lists, if offered;
- attend a meeting, consultation or discovery call with us;
- share feedback, testimonials or approvals.
We may also collect limited technical information through cookies, analytics tools or similar technologies.
4. Why We Use Your Information
We may use your personal information for the following purposes:
- to respond to enquiries and communication;
- to understand your brand, business, project requirements or service needs;
- to prepare proposals, quotations, scopes of work, timelines and agreements;
- to deliver branding, strategy, design, consulting or related services;
- to manage client relationships, meetings, project communication and approvals;
- to process payments, invoices, receipts and internal records;
- to improve our website, services, content and user experience;
- to maintain our portfolio, case studies, project records and business documentation;
- to share relevant updates, resources or communication where appropriate;
- to comply with legal, regulatory, accounting, contractual or business obligations;
- to protect our rights, intellectual property, website, systems and business interests.
Under India’s DPDP framework, consent notices and personal data processing should be clear, specific and understandable, and individuals should be able to withdraw consent and exercise their rights through published contact channels. DPDP Act 2023
5. Cookies and Analytics
Our website may use cookies, pixels, analytics tags or similar technologies to understand how visitors use the website and to improve performance, content and user experience.
These tools may collect information such as:
- pages visited;
- time spent on pages;
- traffic sources;
- device and browser information;
- approximate location;
- interactions with website forms or buttons.
We may use tools such as Google Analytics, Google Search Console, Google Tag Manager, Meta Pixel, LinkedIn Insight Tag or similar analytics/marketing tools, if enabled.
You can control or disable cookies through your browser settings. Some parts of the website may not function properly if cookies are disabled.
6. Legal Basis for Processing
We process personal information where:
- you have given consent;
- it is necessary to respond to your enquiry or provide requested services;
- it is necessary for a contract or potential contract with you;
- it is required for legal, accounting, tax, regulatory or compliance purposes;
- it is necessary for legitimate business purposes such as communication, website improvement, fraud prevention, portfolio documentation or protecting our rights.
Where consent is the basis for processing, you may withdraw your consent at any time by contacting us.
7. Sharing of Information
We do not sell your personal information.
We may share your information only where reasonably necessary with:
- internal team members, consultants or collaborators working on your project;
- service providers such as hosting platforms, website tools, email providers, cloud storage, analytics tools, payment processors, accounting software or project management tools;
- professional advisors such as accountants, auditors, lawyers or consultants;
- third-party vendors involved in a project, where relevant and approved;
- government, legal, regulatory or law enforcement authorities where required by law;
- successors or assigns in case of business restructuring, merger, acquisition or transfer.
We only share information to the extent necessary for the relevant purpose.
8. International Data Transfers
Because we use digital tools, cloud services, email platforms, website hosting, analytics tools and third-party software, your information may be stored or processed in India or in other countries where these service providers operate.
Where information is processed outside India, we aim to use reputable service providers and reasonable safeguards to protect your information.
9. Data Retention
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including business, legal, tax, accounting, contractual, project documentation and internal record purposes.
For example:
- enquiry information may be retained for follow-up and business records;
- client project information may be retained for project delivery, future reference, portfolio documentation and legal/accounting purposes;
- invoices, payment records and tax-related documents may be retained as required by applicable law;
- website analytics data may be retained according to the settings of the relevant analytics tool.
To exercise your rights, please contact us using the details mentioned in this Privacy Policy.
10. Your Rights
Depending on applicable law, you may have the right to:
- access personal information we hold about you;
- ask us to correct inaccurate or incomplete information;
- request deletion or erasure of your personal information, where applicable;
- withdraw consent for future processing;
- ask us to stop or restrict certain processing, where applicable;
- raise a grievance about how your information is handled;
- nominate another person to exercise your rights in certain circumstances, where applicable under law.
India’s DPDP framework recognises rights such as access, correction, erasure, withdrawal of consent and grievance redressal, subject to applicable legal requirements and limitations. IndiaCode by eCourtsIndia
Specific confidentiality obligations, NDAs or embargoes should be agreed separately in writing where required.
11. Withdrawal of Consent
If you have given consent for us to process your personal information, you may withdraw that consent by contacting us.
Withdrawal of consent will not affect any processing already carried out before withdrawal. We may also continue to retain or process information where required or permitted by law, contract, legitimate business needs, dispute resolution, accounting, tax or compliance requirements.
12. Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no method of online transmission, storage or communication is completely secure. While we take reasonable steps to protect your information, we cannot guarantee absolute security.
13. Third-Party Links
Our website may contain links to third-party websites, platforms, tools, publications, social media pages or portfolio platforms.
We are not responsible for the privacy practices, content, security or policies of third-party websites. We recommend reviewing their privacy policies before sharing personal information with them.
14. Client and Project Information
As part of our work, clients may share business information, brand strategy inputs, project documents, creative briefs, images, product information, internal documents or other materials.
Such information may be used only for the relevant project, communication, documentation, proposal, internal reference or agreed service purpose.
If a project is confidential, under NDA, unreleased or restricted from public use, the client must inform us in writing. Portfolio and publicity rights are addressed separately in our Terms & Conditions or project agreement.
15. Children’s Privacy
Our website and services are intended for businesses, founders and adults. We do not knowingly collect personal information from children.
If you believe a child has shared personal information with us, please contact us and we will take appropriate steps.
16. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our website, services, legal requirements, tools or business practices.
The updated version will be posted on this page with a revised “Last updated” date.
17. Contact and Grievance Redressal
For questions, requests, corrections, withdrawal of consent or grievances relating to personal information, please contact:
The 8th Archer
Email: reachus@the8tharcher.com
Location: Mumbai, India
We will aim to respond to privacy-related requests or grievances within a reasonable period in accordance with applicable law.